Trove Farm – Premium Foxnuts Packaging

Client: Trove Farm
Industry: Healthy Snacks & FMCG
Services Provided: Packaging Design, Branding, Visual Identity

🔹 Project Overview

Trove Farm approached us to design a modern and vibrant packaging system for their new line of flavored foxnuts (makhana). The goal was to create packaging that stands out on shelves, appeals to health-conscious consumers, and reflects the brand’s premium yet playful identity.

🔹 Design Approach

We developed a consistent packaging framework for multiple flavors, balancing brand recall with unique flavor cues.

• Color Palette: Each flavor was given a distinct bold color while retaining a unified brand identity.

• Typography: Clean, modern fonts for clarity and premium appeal.

• Illustrations & Icons: Minimal graphic elements highlighting healthy, crunchy, and guilt-free snacking.

• Flavor Differentiation: Unique patterns and accents to instantly identify each variant.

🔹 Variants Designed

• Classic Phool Makhana – Premium White & Gold theme for purity.

• Masala Masti – Vibrant Orange & Red with spice accents.

• Peri Peri Spicy Ember – Bold Fiery Red tones to represent heat.

• Cheesy Bliss – Fun Yellow with cheese-inspired visuals.

🔹 Outcome

The final designs created a powerful shelf impact while communicating health, taste, and indulgence. Trove Farm’s foxnuts now stand out in both modern retail stores and e-commerce platforms, enhancing customer trust and boosting brand recognition.